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strategy

The Chamber has outlined its strategic priorities for the upcoming years, aiming to become a reference institution for long-term strategic reflection. By addressing the country’s challenges, we seek to contribute to an economic model that fosters dynamism and explores new approaches to business activity.

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ECONOMIC OPENING AND DIVERSIFICATION

We actively contribute to promoting access to and the creation of new sectors of economic activity through proposing and implementing initiatives that facilitate such growth.

IMPROVEMENT AND EXPANSION OF COMMUNICATION INFRASTRUCTURES

Enhancing and expanding communication infrastructures are crucial to maintain Andorra’s competitiveness and economic dynamism. The Chamber actively engages in the strategic planning of the territory, recognizing the pivotal role of communication infrastructures in analyzing and shaping the country’s economic development.

EVOLUTION OF THE TOURIST AND COMMERCIAL MODEL

Andorra possesses exceptional assets that enable us to broaden our target audience and cultivate tourism focused on promoting nature, well-being, sports, culture, and safety. Our goal is to encourage the evolution of the tourism and commercial model towards sustainability and differentiation, thereby generating greater value-added.

IMPACT OF THE EU ASSOCIATION AGREEMENT ON COMPANIES

As an advisory body, it is our responsibility to analyze and provide necessary recommendations to ensure that the future association agreement with the EU delivers tangible benefits for the country.

RETENTION, ATTRACTION AND TRAINING OF TALENT

Playing an active role as an economic agent and catalyst, we strive to consolidate the establishment of talent in Andorra. Our objective is to promote programs that attract, develop, and retain talent within companies.

ECONOMIC PROMOTION OF ANDORRA ABROAD

We aim to showcase Andorra globally by participating in forums that foster new business connections, enhance foreign relations, and stimulate international economic dynamism.

INNOVATION AND DIGITAL TRANSFORMATION IN COMPANIES

Our goal is to assist the entire business community in reaching an optimal level of digital maturity through projects and training programs, ultimately enhancing competitiveness.

SUSTAINABLE AND CIRCULAR ECONOMY

We actively promote the sustainable economy model and the integration of sustainability criteria through the creation of specific programs and training initiatives, always considering the United Nations’ Sustainable Development Goals.

RESOLUTION OF BUSINESS CONFLICTS

We encourage alternative dispute resolution mechanisms, avoiding lengthy court proceedings, and facilitating flexible, impartial, and efficient solutions.